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Volume 1, Edition 4

Welcome to the SEO for Google Newsletter.

If you haven't already ordered my eBook, SEO for Google, Why not?!

Just kidding! But it contains all the methods I use to help my 60+ clients to top positions not only in Google, but on all the Search engines.


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PageRank Update - FINALLY!

Google updates it's back links as well...

Well, it finally came and while I am glad that the update took place I have to say that my prediction of the site's PageRank was off by 1. While I'm very happy with a 4 out of the gate, I had fully expected to achieve a PR of 5...

Why did I predict a 5? It's very simple. While I have been spending time getting listed in directories and getting links pointing to my site, I also landed a "Big" link.

The "Big" link theory didn't hold true, but it helps in decrypting the Google algorithm. On the other hand, I've seen other sites come out of the gate with a PR of 6, and they only had 1 link from a site with higher PR.

While the link from a higher PR site was somewhat relevant, my "Big" link was more relevant to my site, IMO. But, I guess that's why we keep coming back for more from Google, as the hunt is better than the kill...

So what does this mean? It's better to spend your time getting a "Big Link" rather than getting 100 "smaller" links.

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This month I spent more time between the blog and articles, though the strange this is, it seems like every time I write an article I get a few sales...

Here is the latest entry:

PDF Optimization: Death to SEO?


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Google and Yahoo are battling over the rights to TiVO, which I think is a good thing. Whoever wins this battle will secure the future of the struggling company, but it will also provide a fantastic source for watching high-quality video on the internet. Think about the next time you miss your favorite show, all you have to do is go to Yahoo (I think they are going to win the battle) and type in either the episode name or series title.

Better yet, you'll be able to use your TiVO from your home to search the Internet for other programming to watch. Then, you'll be able to join communities of similar interests, so that you can swap episodes or any other tidbits of information you like. It's like a glorified version of WebTV.

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Check out these sites:


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As I mentioned in the last newsletter, I have completed the archive area for the newsletters. Yeah!

Anywhere on the site now you can click on the "Archive" link to see them...


Rick Batchelor